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ListenFirst Media

ListenFirst Media

ListenFirst Media - Intelligent Social Media Analytics Platform

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    • Monitor earned and owned social channelsSocial ListeningSocial Listening
    • Know what your audience really cares about and whySentiment AnalysisSentiment Analysis
    • Prioritize efforts and optimize a plan of attackCampaign & Content AnalysisCampaign & Content Analysis
    • Analyze the effectiveness of social media effortsCompetitive Rankings & BenchmarksCompetitive Rankings & Benchmarks
    • Stay competitive in a video-driven worldVideo AnalysisVideo Analysis
    • Gain share of voice with the right audienceAudience AnalysisAudience Analysis
    • Map connections between fans and partnersInfluencer AnalysisInfluencer & Partner Analysis
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The most advanced
Social Media Analytics Tool

ListenFirst is an advanced social media analytics tool that offers all the social media marketing analysis you need to grow fans, engage customers, and prove social media ROI

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  • Analytics Solution
  • API
  • Our Features
  • Dedicated Support
  • Customer Impact

Streamline all your brands with one social media analytics tool

ListenFirst is a beautifully simple system for measuring brand health, and to help you plan, track, optimize, and report on campaigns from all of your brands across every social media platform

Powerful Features

Our solution seamlessly brings together every critical social media analytics tool to get insights on organic, earned, and paid social media activity, including audience, influencer, and partnership analysis.

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API Integration

Our API allows brands to seamlessly integrate ListenFirst’s comprehensive social analysis and insights into new and existing custom applications, business intelligence systems, sales and CRM tools, and more.

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Whiteglove Services

Our team blends industry expertise with deep product knowledge to give you a highly differentiated customer experience. Relationships are key to our business, which is why we act as an extension of your team.

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Let us help you do your best work.

ListenFirst connects all of the data and analysis from your enterprise social media efforts so you can have full context about your performance to maximize ROI.

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Or Call 917-426-4602

Powerful Social Media Analytics Tools
in a unified experience

Our unified solution for enterprise social media data analytics combines organic, paid, and earned activity for all of your brands and competitive brands in one place, giving you a complete analysis of performance and consistent metrics to optimize campaigns

One click analytics

Configure and share reports

Get all the baseline social media analytics reports your team needs to compare, contrast, and see clearly and quickly what’s working and what you need to change immediately

Drive accountability across teams

Make it easy to get your internal and agency teams on the same page by aggregating parent-level, brand-level, product-level, and individual post-level performance in one place and one click

Standardize KPIs

Break down silos and let everyone tell a consistent story by getting all your teams working towards the social media metrics that matter to meet objectives

Social Media Analytics Tool

Social Media Analytics Tool

Analyze brand and campaign effectiveness

Analyze the performance of campaigns across multiple social media platforms, shape your content to engage more fans, select the right partnerships, and optimize your paid vs organic allocation to make sure your campaigns prove social media ROI

Get unlimited competitive analysis and discover industry trends

Evaluate how your campaigns and content are performing against an unlimited set of competitors and get context on which brands, products, and content are really moving the needle for your industry

Social Media Analytics Tool

"ListenFirst is able to combine ease of use with incredible depth to create a platform that helps to shape content, analyze results and improve campaigns. All of that functionality combined with the hands on availability of their staff to answer questions and create detailed reports, it's like having extra members on our team."

Dale Johnson, AT&T Entertainment

"By incorporating social data into our mix models, we can optimize resource allocation across channels more effectively and improve the performance of our campaigns."

Dan Stubbs, VP Marketing Analytics, A+E Networks

"ListenFirst provides us with the most comprehensive view in the social sphere and is our primary source to report social metrics in the marketplace."

Tom Ziangas, SVP, Research & Insights, AMC Networks

“As influencer marketing continues to grow, especially in the travel and tourism sector, brands are looking for a way to properly vet influencers. The ListenFirst tool has allowed VISIT FLORIDA to select influencers who fit into our marketing and PR strategies and have proven ROI on previous campaigns.”

Meagan Dougherty, Public Relations Director, VISIT FLORIDA

"The team at ListenFirst functions seamlessly with our own in-house team, readily adapting to our needs and responding strategically. They are insightful and lend a comprehensive social analytic point of view to our marketing plans."

Michael Kors Marketing

Our Features & Capabilites

Seven social media monitoring tools seamlessly integrated into one powerful and easy-to-use analytics platform

Select to Explore Our Features
  • Social Listening
  • Sentiment Analysis
  • Campaign & Content Analysis
  • Competitive Rankings & Benchmarks
  • Video Analysis
  • Social Media Audience Analysis
  • Influencer & Partner Analysis

Social Listening

View the full picture of your earned social performance alongside owned and paid. We help you:
  • Identify KPIs and shift campaign strategies
  • Get a complete understanding of what audiences care about and why
  • Be aware of potential controversies before they escalate
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Social Media Sentiment Analysis

Know who is responding to your content, how they're responding, and why. We help you:
  • Identify what product, topic, theme, activation is driving a particular sentiment
  • Gain a complete picture of what, how, and why audiences respond the way they do
  • View sentiment on earned analysis as well as replies and comments on owned content
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Social Media Campaign Analysis

Using your intuition is good, but backing it up with data-driven social media campaign analysis can really pack a punch. We help you:
  • Get best practices for crafting content
  • Allocate your organic and paid social media properly
  • Learn what kind of content drives maximum returns
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Competitive Rankings & Social Media Benchmarks

Compare your performance against your competitive set and know how your brand is really performing. We help you:
  • Benchmark your performance with deep context
  • Get insights for owned and competitive strategies
  • Optimize content that delivers against your objectives
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Social Media Video Analysis

Assess your owned and competitive video performance to increase viewership and engagement. We help you:
  • Analyze and benchmark your video performance
  • Unearth what works, what doesn't, why, and how to fix it
  • Optimize your video strategy based on viewing habits 
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Social Media Audience Analysis

Gain extensive insights into your owned and competitive audience and understand what drives them. We help you:
  • Analyze audiences pre-, during, and post-campaigns
  • Know if campaigns are engaging the right audience 
  • Build audience profiles to tailor your social strategies 
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Social Media Influencer Marketing

& Partner Analysis

Measure campaigns with your influencers and partners and optimize strategies to drive success. We help you:
  • Identify the right influencers and partners for your brand
  • Optimize partnership campaigns to get maximum returns
  • Prove campaign ROI with metrics that show brand lift
Learn More

We arm you with social insights that will impress your organization. Call 917-426-4602

Maximize the Output of Your Small Team

One click-analytics saves your team hours of work, and a dedicated team of experts guides you towards the right decisions

We Solve Problems, Not Tickets

    Our team works with you to:
  • Optimize for social media objectives
  • Up the game on your enterprise social media efforts
  • Customize your reporting
  • Drive maximum ROI

Award-Winning Team of Experts

    Our team of experts acts as an extension of your team giving you proactive insights and recommendations to exceed your objectives

Work With Our Team

We’re the secret weapon behind the most successful brands on social

We’ll Show You How to Drive
Better Results for Your Brand. Just
Give Us 30 Minutes.

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Big Brands, Big Time

Some of the world’s biggest brands partner with ListenFirst to achieve positive social media ROI

Michael KorsA+E NetworkNickelodeonViacom
Michael Kors

NYFW-Dominating Social Media Strategy with Instagram Analytics

Michael Kors marketing team turned to ListenFirst for data-driven insights to help them create a winning social campaign strategy.
#1 Fashion Brand on Social
#1 Fashion Brand on SocialMichael Kors used ListenFirst Instagram Analytics to create a social media strategy which dominated New York Fashion Week FW19 with a stream of creativity, influencers, and celebrity
421% Spike in Social Engagement
421% Spike in Social EngagementUsing ListenFirst’s social insights and recommendations, Michael Kors launched a strategy focused on click-based activations and their core customers, and saw a 421% spike in social engagement YoY
Scored 80% of Top 10 Posts
Scored 80% of Top 10 PostsMichael Kors used ListenFirst to understand which content did and did not work for the brand and its competitors in the past, and tailored their strategy to score 80% of Top 10 Fashion Week posts
A+E Network

Powering Omni-Channel Marketing Strategies

A+E Networks uses ListenFirst’s social media measurement and historical data to analyze more than 300 owned and competitor brands in their mix models, allowing them to power their omnichannel marketing strategy.
Enhancing Mix Models
Enhancing Mix ModelsA+E Networks has access to a vast amount of social media data and insights to enhance their mix models, including historical daily metrics (i.e. authorized impressions, paid impressions, cross-channel video views)
Saving Time & Resources
Saving Time & ResourcesHaving access to ListenFirst’s robust dataset allows A+E Networks’ Insights team to be nimble with social data for various analytics initiatives
Improving Campaign Performance
Improving Campaign PerformanceBy incorporating ListenFirst’s social media data analytics into their mix models, A+E Networks optimizes resource allocation across channels more effectively and improves the performance of their campaigns
Nickelodeon

Gauging Audience Sentiment with Twitter Analytics

When SpongeBob Squarepants creator, Stephen Hillenburg, passed away in late 2018, Nickelodeon tapped ListenFirst’s social listening tool to understand how social audiences were responding, and determine their communication strategy.
Listening & Sentiment Analysis
Listening & Sentiment AnalysisListenFirst provided Nickelodeon with Twitter analytics on actual tweets from users, including major influencers and press outlets, who participated in the conversation in the day following the SpongeBob creator’s death.
Conversation Uptick
Conversation UptickNickelodeon learned that in the 24 hours following the announcement of Stephen Hillenburg’s death, SpongeBob in conjunction with Hillenburg was mentioned in more than 512,000 tweets, driving 133 million potential impressions.
Positive Sentiment Prevails
Positive Sentiment PrevailsNickelodeon found the vast majority of audience sentiment was positive, referencing childhood memories related to watching SpongeBob. A small subset of tweets mentioned canceling the show, reassuring Nickelodeon that they avoided a crisis.
Viacom

Using Facebook Analytics to Increase Reach on Social

Viacom tapped ListenFirst for data-driven video insights to revamp their Facebook video content strategy to boost reach and views.
Deep Facebook Analytics & Insights
Deep Facebook Analytics & InsightsViacom created a network roll-up to understand video performance on the individual program and overall network level, and analyzed each of their Facebook videos’ average reach and views for various content lengths.
Data-Driven Video Strategy
Data-Driven Video StrategyWith ListenFirst, Viacom discovered a strong correlation between the length of videos and the reach they accumulated. This allowed Viacom to rethink their creative and video strategy going forward
42% Spike in Video Views
42% Spike in Video ViewsViacom shifted their social video strategy to include more long-form Facebook videos, and saw instant success, with a 42% growth in Facebook video views and 27% growth in responses on video posts.

We’ve got your back!

We transform your social media team into an army

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Office: 917 426 4602
381 Park Avenue South, 4th Floor
New York, New York 10016
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