Hear what people think about your products, campaigns and brand. Access real-time analysis of conversations happening across the social media universe.
People are talking. Are you really listening?
ListenFirst makes social listening more meaningful.
Analyze owned, earned and paid activity in a single view. Or configure your own dashboard to keep track of what you need to monitor more closely.
Uncover how customers really feel about your brand and why they feel the way they do. Filter by topic, theme, audience and emotion, across platforms or by specific platform.
Access to deep levels of consumer signals beyond just the positive, negative and neutral. Understand trends and emotion around a topic, brand or product.
Understand emotions and discover topic trends in multiple languages including English, French, German, Hindi, Italian, Japanese, Portuguese and Spanish, with more to come!
Don’t settle for traditional social listening tools.
ListenFirst makes social listening actionable by integrating emotional sentiment with other metrics used to gauge customer intention and measure campaign performance. As a result you get insights you can act on.
Does The Vocal Minority Drive Your Strategy? Why Brands Must Look Beyond Listening to Analytics
Some audiences are very “vocal” on social media. As a result sometimes your team has to drop everything to react, or worse – revisit your campaign strategy altogether. Before shifting directions, it’s important to dive into the data to assess how the situation will impact your brand, if at all.
Hear from Meghan Cahill, SVP Customer Experience and Devin Carroll, Director of Revenue Strategy, as they explain why analytics are critical when it comes to understanding what your audience really cares about.
- Understand the difference between social media “listening” vs “analytics”
- See why leveraging analytics is critical when planning your marketing strategy
- Identify social metrics used to gauge customer intention
- See how real brands have applied analytics to react strategically to vocal communities