Move as fast as you can.

Social media moves at breakneck speed. Brands need a way to adapt rapidly. ListenFirst monitors all of your social signals in one place to give you the data you need to crush your social media marketing goals.

You wouldn’t make investment decisions with incomplete information, so why would you create social media content without the right technology?

Our Team

Just like our clients, we’ve been in the trenches too. We know the pain of having to stitch data together to have insights you can actually do something with. That’s why we built ListenFirst. We distill complex social media data into metrics that matter for your business so you can shape your social strategy and spend time where you can have the biggest impact.

Our Vision

It’s a challenge to make sense of the vast amount of data at your disposal. That’s why we started ListenFirst. Unifying all of your social signals in a single solution saves you time and gives your small team the capacity of an army. We identify the metrics that matter most, allowing you to fully optimize your social media to deliver positive ROI.

Our History

ListenFirst was founded to drive a future where data, not just instinct, helps guide the way brands make decisions. Founded in 2012, we have a dedicated focus on consolidating all of your social data into a single analytics solution so you can make the right decisions quickly. And, we arm you with an expert team of social media strategists who put you in a position to win.

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ListenFirst is able to combine ease of use with incredible depth to create a platform that helps to shape content, analyze results and improve campaigns. All of that functionality combined with the hands on availability of their staff to answer questions and create detailed reports, its like having extra members on our team.
Dale Johnson
AT&T Entertainment
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By incorporating social data into our mix models, we can optimize resource allocation across channels more effectively and improve the performance of our campaigns.
Dan Stubbs
AP Marketing Analytics
A+E Networks
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ListenFirst provides us with the most comprehensive view in the social sphere and is our primary source to report social metrics in the marketplace.
Tom Ziangas
SVP Research & Insights
AMC Networks
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As influence marketing continues to grow, especially in the travel and tourism sector, brands are looking for a way to properly vet influencers. The ListenFirst tool has allowed VISIT FLORIDA to select influencers who fit into our marketing and PR strategies and have proven ROI on previous campaigns.
Meagan Dougherty
Public Relations Director
VISIT FLORIDA
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The team at ListenFirst functions seamlessly with our in-house team, readily adapting to our needs and responding strategically. They are insightful and lend a comprehensive social analytic point of view to our marketing plans.
Michael Kors Marketing

ListenFirst Executive Team

David DiGiacomo
Chief Executive Officer
David DiGiacomo
Chief Executive Officer

David DiGiacomo is an experienced CEO and technology leader with a demonstrated history of success working in the cloud-based software as a service (SaaS) industry. David co-founded and led a multimodel SaaS communications technology company, Emergency Communications Network (ECN now Onsolve), where he led the company to 15+ years of successful growth — from two full-time employees to the industry’s largest provider of emergency and intelligent notification services with $100+ million in annual revenue. He was also responsible for three successful private equity business exits that drove nearly $1 billion in Enterprise Value creation.

Berry Sethi
Chief Financial Officer
Berry Sethi
Chief Financial Officer

Berry Sethi is the Chief Financial Officer of ListenFirst, overseeing finance, accounting, human resources, legal, and operations. He has had a 25-year career successfully positioning Venture Capital and Private Equity backed companies; previously working as CFO at Predictive Systems, netForensics, Partsearch Technologies, Southern Diversified Products, Truist, FrontStream, and Quovant before joining ListenFirst.
Jonathan Farb
Chief Product Officer
Jonathan Farb
Chief Product Officer

Jonathan is infatuated with creating products in and around the global media distribution ecosystem. Prior to ListenFirst, he was at Canoe Ventures, Anystream and Sapient developing and managing products that simplify the challenges of digital content creation, distribution, ad optimization and reporting in an increasingly complex multi-platform, multi-device world. He holds a BS in Computer Science from Syracuse University.
Mike Stanley
Chief Technology Officer
Mike Stanley
Chief Technology Officer

Mike has been passionate about computers since he learned to program an Apple II at the age of 10. He is a forward-thinking technologist, experienced engineering manager, data science and large-scale web architect. Prior to ListenFirst, Mike held R&D leadership roles at ZipList, Grab Networks, Anystream, and MITRE. He holds a BS in Computer Engineering from Syracuse University, with minors in Computer Science and Business Management.
Neil Arsenault
Chief Revenue Officer
Neil Arsenault
Chief Revenue Officer

Neil Arsenault oversees all of ListenFirst’s revenue generation and customer retention efforts. With a proven track record of growing Software as a Service companies, he specializes in creating value for clients and companies, and mentoring Sales teams that produce future leaders. Previously he’s been vice president of Sales at Kazoo, PowerDMS, and Paycor. Arsenault has a BA from Ball State University and an MBA from Butler University in Business Administration.
Miranda McWeeney
SVP Client Success
Miranda McWeeney
SVP Client Success

Miranda is an experienced Client Success leader who sets the strategic direction for all client touch points with ListenFirst. She promotes a client-centric mindset across the organization and mentors an award-winning team. She holds a B.S. in Communication Studies & Public Relations from The State University of New York College at Oneonta.
Ben Kao
VP Engineering
Ben Kao
VP Engineering

Ben Kao is the VP of Engineering at ListenFirst, where he has shaped the architecture of the platform, advances research and data, and has helped the product development lifecycle.
Mason Dettloff
VP Revenue
Mason Dettloff
VP Revenue

Mason Dettloff is the VP of Revenue at ListenFirst, where he is responsible for Enterprise Expansion & Mid-Market growth. Mason has a B.A. in Political Science from New York University, where he was a Global Fellow. Prior to ListenFirst, Mason worked in private equity consulting and various political campaigns on both the East and West Coast