How Top Hospitals Rank On Social Media

The U.S. News & World Report’s America’s Best Hospitals honor roll sets the standard for ranking performance by medical quality. However, for healthcare marketers, it’s also important to understand performance in terms of impact on social media. 

To add that necessary context, ListenFirst put together the Social Ranking of Top Hospitals. This special report shows how the 20 hospitals featured in the 2022-2023 version of the U.S. News rankings did in the last year, based on social engagement.

Which social media platform is performing the best for top hospitals? What social media networks are the audience least interested in engaging with healthcare content?  

This report can be used by healthcare marketers to benchmark their own hospital’s performance, and better understand how to create social content that will connect with the healthcare audience. 

Download the report now!


5 Things Fashion Brands Need To Know About Instagram Reels

Now that ListenFirst has Instagram Reels analytics, we couldn’t be more excited to start a new series of free mini-reports, where we share the most actionable tips for every industry in using Reels. 

Fashion marketers, do you know how valuable Instagram Reels is for your brand? 

To answer that question, ListenFirst examined the performance of 3,000 Reels published by 208 fashion brands. We identified what’s working for these companies, what isn’t, and how effective Reels is compared to other types of Instagram posts. Of those insights, we identified the 5 most useful for fashion marketers and are sharing them here.

Download the report now!


Mastering Instagram Reels

The Latest Trends and Actionable Tips for Your Brand’s Next Video

What does Meta’s new focus on Reels mean for brands leveraging Instagram to expand their marketing reach?

Our expert analysts took a close look at brand and audience trends since the initial launch of Reels in August of 2021. Download this report to uncover key findings derived from their analysis of 50,000 Instagram profiles.

In this report, you’ll also find seven actionable tips for optimizing your Instagram content strategy using short-form videos.


Holiday Trends For Social Media Marketers

Are you confident your brand has the right social strategy headed into this holiday season? 

If the answer is no or you are just looking for confirmation that your brand is on the right track, Holiday Trends For Social Media Marketers is the report for you. We surveyed marketing and analytics professionals between August – September 2022, asking about their social media strategy for their holiday messaging this year, identifying the best practices and challenges marketers are most concerned about. 

The topics we covered included how many brands are using influencers in their holiday campaigns on social media, when brands are starting to post about end of year holidays, and how important social media is for brand holiday campaigns. 

The report also identifies the biggest challenges brands face going into the holiday campaign season, how well brands understand social share of voice around the holidays, and how the social media spend is changing for brands year over year. 

To answer all these questions and more, download the report now! 


5 Things CPG Food & Beverage Brands Need to Know About Instagram Reels

Now that ListenFirst has Instagram Reels analytics, we couldn’t be more excited to start a new series of free mini-reports, where we share the most actionable tips for every industry in using Reels. 

As a CPG Food and Drink marketer, are you using Instagram Reels effectively? 

CPG Food and Beverage brands have been prolific when it comes to using Reels as a promotional tool, with those brands sharing over 6,000 Reels this year through July. However, what do marketers need to know to get the best performance out of that content? 

To answer that question, ListenFirst looked at the social media analytics and identified 5 key best practices for CPG Food and Beverage marketers to follow when posting Instagram Reels. 

Download the report now!


5 Things Top Colleges Need To Know About Instagram Reels

Now that ListenFirst has Instagram Reels analytics, we couldn’t be more excited to start a new series of free mini-reports, where we share the most actionable tips for every industry in using Reels. 

Does your top college need a higher education in using Instagram Reels? 

Listenfirst is here to help. We analyzed the performance of over 1,700 Reels shared so far this year by nearly 100 top colleges and universities to determine the tactics that make industry Reels most successful. 

Based on that social media analysis, we identified the 5 tips that are most impactful for college marketers looking to optimize the performance of their Instagram Reels. 

Download the Report now!