Michael Kors Uses Instagram Analytics to Dominate Social During NY Fashion Week
Michael Kors wanted to stand out during one of the fashion industry’s highest exposure events—the 2016 Fall New York Fashion Week. But, competition was tough as luxury fashion brands dominate social media with a stream of creativity, innovation, and celebrity. In order to make sure they were building buzz and winning social share of voice on its runway day, Michael Kors turned to ListenFirst to measure their success across social channels.
A+E Networks Incorporates Performance Metrics to Power Their Omni-channel Marketing Strategy
A+E Networks uses ListenFirst’s social media measurement and historical data to analyze more than 300 owned and competitor brands in their mix models, allowing them to power their omnichannel marketing strategy.
Nickelodeon Gauges Audience Sentiment with Twitter Analytics
When SpongeBob Squarepants creator, Stephen Hillenburg, passed away in late 2018, Nickelodeon tapped ListenFirst’s social listening tool to understand how social audiences were responding, and determine their communication strategy.
Hackensack Meridian Health Created a Social Intelligence Hub powered by ListenFirst
Influencer marketing has taken off in the past two years, demanding dollars from advertisers’ marketing budgets. However, many brands lack data-driven insights into their influencer marketing program. This has prevented marketers from justifying budget being put towards that marketing tactic.
Viacom Uses Video Insights to Increase Social Reach
Viacom tapped ListenFirst for data-driven video insights to revamp their Facebook video content strategy to boost reach and views.
Which Hospital Brands are Dominating Social Media?
