Holiday Trends For Social Media Marketers

The Holiday Trends For Social Media Marketers surveyed 127 marketing and analytics professionals about their social media strategy for their holiday messaging this year, identifying the best practices and challenges marketers are most concerned about.
How To Expand Your Reach On Instagram Using Reels

Instagram recently announced its new focus on Reels and its move to simplify the video experience within the app. While some celebrities have spoken out against this shift, the behavior trends of Instagram users have given Meta all the data needed to support the platform’s new direction. Coffee brands, for instance, see 25% of their […]
Are You For Reels? How Brands Can Optimize Instagram’s Secret Weapon

Hear from the experts at ListerFirst Media, as they share what video trends are taking shape and what formulas tend to drive the most views and engagement.
5 Things CPG Food & Beverage Brands Need to Know About Instagram Reels

CPG Food and Beverage brands have been prolific when it comes to using Reels as a promotional tool, with those brands sharing over 6,000 Reels this year through July. However, what do marketers need to know to get the best performance out of that content?
5 Things Top Colleges Need To Know About Instagram Reels

ListenFirst analyzed the performance of over 1,700 Reels shared so far this year by nearly 100 top colleges and universities to determine the tactics that make industry Reels most successful.
5 Ways to Stretch Your Marketing Dollar on Social Media

From posting video content that inspires action, to working with influencers that will make an impact, discover surprising trends to boost your 2022 Social ROI.