The Economics of Influencers: A Guide To Measuring Partnerships
How can you measure influencer success? Studies have repeatedly shown that advertisers can expect a much higher return on investment from their influencer marketing efforts than from any other form of advertising. However, measuring success is a problem. This guide will help you understand the economics behind influencer partnerships.
5 Ways Hospitals Are Using Social Media To Bring Back Non COVID-19 Related Patients
The following is a guest post by Allison Lee. While many hospitals have been swamped during the pandemic, it has only been with one type of patient. Apart from coronavirus cases, the amount of patients being treated in hospitals is actually way down. In fact, Daniel Horn, director of population health for general internal medicine at […]