2022 BET Awards Social Report

BET Awards

For official sponsors, advertisers, or just brand newsjacking the event, understanding how their BET Awards related messaging is performing on social media is a critical step in evaluating how effective their campaign was.

6 Social Media Insights About The NBA Finals

NBA Finals

The NBA Finals is one of the biggest sporting events of the year, not only on TV but on social media as well. How much social media engagement was there around the Finals this year compared to the past? Additionally, how much do players and paid partnerships around the games connect with the social audience?  […]

Carol Burnett to Appear in Final BETTER CALL SAUL Episodes

Six-time Emmy® Award-winner Carol Burnett will appear as a guest star in the sixth and final season of Better Call Saul, portraying a character named “Marion.” In addition to Burnett, as previously announced, Bryan Cranston and Aaron Paul, will appear reprising their BREAKING BAD roles of “Walter White” and “Jesse Pinkman,” respectively, as the show draws to […]

Better Call Saul Casts Carol Burnett

Better Call Saul is adding another legendary celebrity to its cast. Six-time Emmy® Award-winner Carol Burnett will appear as a guest star in the sixth and final season of Better Call Saul, portraying a character named Marion. “I’m thrilled to be a part of my favorite show,” Burnett said in a statement shared by AMC. […]