Holiday Trends For Social Media Marketers
The Holiday Trends For Social Media Marketers surveyed 127 marketing and analytics professionals about their social media strategy for their holiday messaging this year, identifying the best practices and challenges marketers are most concerned about.
How To Expand Your Reach On Instagram Using Reels
Instagram recently announced its new focus on Reels and its move to simplify the video experience within the app. While some celebrities have spoken out against this shift, the behavior trends of Instagram users have given Meta all the data needed to support the platform’s new direction. Coffee brands, for instance, see 25% of their […]
Are You For Reels? How Brands Can Optimize Instagram’s Secret Weapon
Hear from the experts at ListerFirst Media, as they share what video trends are taking shape and what formulas tend to drive the most views and engagement.
5 Things CPG Food & Beverage Brands Need to Know About Instagram Reels
CPG Food and Beverage brands have been prolific when it comes to using Reels as a promotional tool, with those brands sharing over 6,000 Reels this year through July. However, what do marketers need to know to get the best performance out of that content?
ListenFirst Announces Improved Paid Analytics, Now Including TikTok
The social media analytics company now supports analysis for brands of their paid content on TikTok. NEW YORK – August 23, 2022 – ListenFIrst, the premier enterprise social analytics solution today announced the addition of paid TikTok analytics for brands within the ListenFirst platform. ListenFirst is not an official TikTok partner, and instead has built […]
How to Create a Social Media Marketing Strategy
The right social media marketing plan serves as a guide to achieving your desired marketing goals. By incorporating key audiences and personas, core tactics, assigned roles and responsibilities, and critical social media KPIs, you can identify and track your brand’s success.