Watch this webinar to learn how to measure Share of Voice (SOV), a cornerstone metric that helps you understand your brand’s health and awareness in the market as it relates to your competition.
Join us in this webinar to learn how to analyze competitive information using social data and ListenFirst to plan for seasonal campaigns.
How can my brand see the most social media success around our Big Game related campaign? For marketers the many ways to share content on social media is exciting, but for many brands the Super Bowl is the centerpiece of their marketing efforts for the year, and it’s not the time you want to experiment […]
How can the TV industry see the most success on social media? A recent study conducted by the independent research firm of Hobson & Company identified what aspects of social media research and analytics are most valuable to the TV industry, and why. This case study highlights the findings of the study with ListenFirst customers, […]