How can my brand see the most social media success around our Big Game related campaign? For marketers the many ways to share content on social media is exciting, but for many brands the Super Bowl is the centerpiece of their marketing efforts for the year, and it’s not the time you want to experiment […]
influencer analytics
What Social Networks Were The Most Talked About In 2020
Whether it was a complete game changer or accelerating trends that were already in motion; the pandemic dramatically impacted what social media platforms we were using and discussing during the past year. To help quantify which social media platforms fell in and out of favor during 2020; we used our social listening abilities on Twitter […]
Case Study: Social Media Analytics For The TV Industry
How can the TV industry see the most success on social media? A recent study conducted by the independent research firm of Hobson & Company identified what aspects of social media research and analytics are most valuable to the TV industry, and why. This case study highlights the findings of the study with ListenFirst customers, […]
Case Study: Social Media Analytics For The Retail Industry
How can Retail marketers see the most success on social media? A recent study conducted by the independent research firm of Hobson & Company identified what aspects of social media research and analytics are most valuable to the retail industry, and why. This case study highlights the findings of the study with ListenFirst customers, providing […]
Case Study: Social Media Analytics For The Film Industry
How can the Film industry see the most success on social media? A recent study conducted by the independent research firm of Hobson & Company identified what aspects of social media research and analytics are most valuable to the film industry, and why. This case study highlights the findings of the study with ListenFirst customers, […]
The Business Value of Social Media for Advertisers
How can advertisers see the most success on social media? A recent study conducted by the independent research firm of Hobson & Company identified what aspects of social media research and analytics are most valuable to advertisers, and why. This whitepaper highlights the findings of the study with ListenFirst customers, providing ways in which advertisers […]
