Crush Your Seasonal Campaign Strategy

Using Competitive Information To Plan Seasonal Campaigns

This report walks you through the four steps you can take to make the most out of competitive insights. Learn how to tackle each step and see how real brands have applied these tactics in their own season campaigns.

Share of Voice – How to Measure and Increase vs Industry Competitors

Watch this webinar to learn how to measure Share of Voice (SOV), a cornerstone metric that helps you understand your brand’s health and awareness in the market as it relates to your competition. SOV gives you the overall positioning of your brand at a high level and, when done well, it also provides the details at an […]

Measuring the Brand Impact of Influencers

Measuring Brand Impact of Influencers

How do you pick the right influencers to work with or understanding if an influencer campaign is lifting your own social media channels? What do you need to determine ROI or monitor the up and down popularity of partners? Brands need answers to these types of questions, and we’re here to help.

Using Competitive Information to Plan Seasonal Campaigns Webinar

Webinar: Using Competitive Information to Plan Seasonal Campaigns

The combination of your historical campaign performance, competitor intel, and what consumers are saying can provide 360-degree insight into what elements of a social campaign have been successes and failures in the past. Collecting these insights allows your campaign to be data-backed and sets you up for success in the following areas: Measuring your own […]