What You Need To Know About Third-Party Cookies Disappearing

You’ve probably heard at least some conversation around Google’s plan to block third-party cookies. Did you flag it as something to investigate at a later time? If a significant portion of your digital marketing strategy is reliant on retargeted online advertising, now is the time to get up-to-speed. The Basic Facts About Cookies Cookies, in […]

Using Competitive Information to Plan Seasonal Campaigns Webinar

Webinar: Using Competitive Information to Plan Seasonal Campaigns

The combination of your historical campaign performance, competitor intel, and what consumers are saying can provide 360-degree insight into what elements of a social campaign have been successes and failures in the past. Collecting these insights allows your campaign to be data-backed and sets you up for success in the following areas: Measuring your own […]

6 Brand Takeaways From April Fools’ Day Pranks This Year 

There are very few days of the year that are seen as showcases for brand messaging, and while Super Bowl Sunday is the most prominent example, April Fools’ Day is another rare instance when the internet is actually looking forward to hearing what brands have to say. So which brand pranks this year earned a […]