How to Create a Social Media Marketing Strategy
The right social media marketing plan serves as a guide to achieving your desired marketing goals. By incorporating key audiences and personas, core tactics, assigned roles and responsibilities, and critical social media KPIs, you can identify and track your brand’s success.
The Social Media Reaction To Roe v. Wade Getting Overturned
While getting consensus on anything involving abortion might seem impossible, people on both sides of the issue probably can agree the decision to overturn Roe v. Wade will likely end up being the most impactful Supreme Court ruling in decades. So what do brands need to know about the social media reaction to this court […]
Measuring Success: 4 Strategies To Measure Social Media Impact
This report takes a look at four strategies to measure social media’s impact on your business: consumer buzz, brand awareness, competitive rankings, and customer conversions.
The Social Media Shift To Video
This report takes a look at key industries on social media including Fashion, Publishing, Food & Beverage, Top Advertisers, and Home Furnishings, to determine the behavioral shift of media consumption by the public on Instagram, TikTok, Twitter, Facebook, and YouTube.
Benchmarketing 2.0
Data without context is useless. It’s why benchmarks are so critical when it comes to measuring the success of social media campaigns.
2022 Consumer Brands: Social Media Industry Benchmarks
The ListenFirst Industry Benchmarks Report for Consumer Brands answers all these questions and more, arming your team with the competitive insights necessary to make sure your social media content is being seen by the widest, most relevant audience.