Social Media’s Verdict on The Johnny Depp / Amber Heard Trial

We can illustrate through the data that there was probably no way for Amber Heard to come out of the trial a winner from the perspective of the audience on social media, regardless of what the verdict was.
Who Won the Streaming Showdown: ‘Stranger Things 4’ vs. ‘Obi-Wan Kenobi’
The binge model also drives more immediate cultural conversation as opposed to weekly releases. “Stranger Things 4” drove 2.99 million total tweets in its first three days post-launch (May 27-May 29) while “Obi-Wan” drove 474,000, per social media analytics platform ListenFirst.
How To Get The Most Value Out of Partnerships

Hear from the experts at ListerFirst Media, as they share best practices when partnering with new brands. Review recent trends and data-backed success stories to help you foster new partnerships.
Measuring Success: 4 Strategies To Measure Social Media Impact

This report takes a look at four strategies to measure social media’s impact on your business: consumer buzz, brand awareness, competitive rankings, and customer conversions.
What The Onion Headline That Keeps Going Viral Means For Gun Control

ListenFirst’s thoughts are with the people of Uvalde, Texas and everyone who was affected by the tragic mass shooting that occurred there. It is difficult to objectively analyze data around senseless violent events, but there are some insights we would like to share around the online social data which may be key indicators of the […]
2022 Cinco de Mayo Report

ListenFirst’s Cinco de Mayo Report answers those exact questions, calling out the winning brands and social media strategies. Marketers who opt into this completely free report will be emailed it on May 6, the very next day.