The Social Media Reaction To Roe v. Wade Getting Overturned

The brand reaction to Roe v. Wade getting overturning.

While getting consensus on anything involving abortion might seem impossible, people on both sides of the issue probably can agree the decision to overturn Roe v. Wade will likely end up being the most impactful Supreme Court ruling in decades. So what do brands need to know about the social media reaction to this court […]

Which Food And Beverage Brands Won July Fourth On Social

Fourth of July

Which brands and tactics were most successful in their July Fourth related messaging? We looked at the social media analytics to identify the biggest winners around alcoholic beverages, non alcoholic beverages, and CPG Food.

2022 BET Awards Social Report

BET Awards

For official sponsors, advertisers, or just brand newsjacking the event, understanding how their BET Awards related messaging is performing on social media is a critical step in evaluating how effective their campaign was.