4 Insights You Need To Know About Video Length On Social Media
In theory, the answer to how long your brand’s video content should be on social media should always be the shorter, the better. For example, a 2015 Microsoft study found the average adult attention span is only 8 seconds, while TikTok has exploded in popularity, with 1 billion active global users, in large part because […]
Guide: Everything You Need to Know About Social Video
Which social video platforms should you be investing in? Since people started social distancing, certain social media platforms are being used more for watching video while others are being relied upon less. If video is part of your content mix, then this definitive guide to social video will give you the tools you need.