7 Ways Brands Most Successfully Celebrated Star Wars Day
When marketers think about planning seasonal campaigns, usually holidays like Thanksgiving or Christmas come to mind. While those should be a focus, on social media there’s also a great amount of opportunity around less formal holidays that are more playful in tone, and often build around intellectual property. May The Fourth, or the Star Wars […]
6 Brand Takeaways From April Fools’ Day Pranks This Year
There are very few days of the year that are seen as showcases for brand messaging, and while Super Bowl Sunday is the most prominent example, April Fools’ Day is another rare instance when the internet is actually looking forward to hearing what brands have to say. So which brand pranks this year earned a […]
5 Social Insights About Music During The Holiday Season
To answer what music streaming brands need to know about music on social media during this holiday season, ListenFirst looked at the social media posts of 8 music streaming services: Spotify, YouTube Music, iHeartRadio, Amazon Music, Apple Music, Tidal, Soundcloud, and Pandora Music. Here are the top five takeaways the industry needs to know about […]
5 Social Media Facts About This Thanksgiving
With more than 85,000 coronavirus patients hospitalized nationwide, Thanksgiving this year has been transformed from a beloved holiday into a potentially super-spreading event; turning what already is a public health crisis into an even worse situation. To help get a better picture of how the social media audience is feeling about the holiday this year, […]