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back to school

The Social Media Conversation Around Going Back To School 

August 24, 2020 by Jonathan Cohen

The term back to school implies something that’s happened before and as we all know there’s nothing about this upcoming school year that’s going to resemble the classroom experience of the past. Whether students will be resuming with remote learning or suiting up in PPE to take classes in person, there are some unprecedented challenges […]

Filed Under: Blog Tagged With: American Eagle, back to school, coronavirus, Forever 21, PacSun, Virtual Learning, Walmart

7 Winning Social Strategies for Back-To-School Campaigns

September 4, 2019 by Jonathan Cohen

If your brand is trying to get the attention of consumers around Back To School shopping, you’re not alone. A 2018 survey from RetailMeNot and Kelton Global Research found that 89% of retailers thought there was more competition for the attention of back-to-school shoppers than ever before. With so many brands competing for consumers’ attention, […]

Filed Under: Blog Tagged With: back to school, CPG, ListenFirst, retail, social media

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