Measuring Success: 4 Strategies For Capturing Social ROI

Measuring Success: 4 Strategies For Capturing Social ROI

If your role involves pitching new campaign ideas, identifying valuable marketing partnerships, setting goals, and ultimately delivering on those goals, this is a discussion you don’t want to miss.

Only 14% of marketers can tie social media efforts to ROI. But, with so many marketing teams investing more time, energy and resources to build up their social presence, it’s only natural to hear more leaders requesting reports on the return.

When you lay out a thoughtful process and access the right data, measuring social media’s impact on the business is possible. Join ListenFirst experts Natasha Sanchez, Product Marketing Manager, and Devin Carroll, Director of Revenue Strategy, to explore four ways to measure social ROI. 

About ListenFirst


At ListenFirst, we’re the social intelligence partner built for brands that want to lead the feed, not just show up in it. Our platform combines owned and creative analytics, competitive benchmarking, and curated social media reporting to help you grow share of voice, track brand health, and gain a true market advantage. Whether you need social media consulting, deeper social media analytics reporting, or insights that actually drive action, we’ve got the tools—and the team—to help you outperform your category.

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