Elevating Social Media Insights in the Booming Gaming Industry
New York 12/11/2023 – ListenFirst, the premier enterprise social analytics solution, announces the launch of its latest product and data set, “Social Indexes for Video Games.” Staying ahead is paramount, with the global video game industry predicted to reach a staggering market cap of $473 billion by 2027.
ListenFirst’s CEO, Miranda Mcweeney, shares her perspective on the groundbreaking product:
“As the gaming industry propels towards unparalleled growth, ListenFirst is thrilled to present ‘Social Indexes for Video Games,’ a next-generation analysis tool designed to keep industry professionals at the forefront of trends, announcements, and developments.”
The Next Generation of Video Game Analysis
Video games, hailed as the world’s fastest-growing industry, demand a cutting-edge analysis tool. ListenFirst’s Video Game Index is precisely that – a platform designed for growth. With thousands of brands and weekly additions, users can stay updated on the latest gaming announcements, releases, and evolving narratives.
Social Indexes for Video Games is now available, featuring a set of integral key components that propel industry analysis into the next generation:
- Thousands of Games and Franchises: Dive into a vast collection of video games and franchises, offering a comprehensive overview of the gaming landscape on social.
- Hundreds of Video Game Publishers: Explore the extensive network of video game publishers, gaining insights into industry dynamics and collaborations.
- Dimensions and Filters for Precision: Tailor your analysis with filters focusing on specific genres and platforms, ensuring a targeted approach to industry understanding.
- Analytical Depth: Whether analyzing at the industry level or conducting in-depth examinations of specific brands, channels, or content, Social Indexes for Video Games provide the tools for comprehensive analysis.
- Extra Help When Needed: ListenFirst will also provide their award-winning managed services add-on, providing expert guidance to maximize the value of translating insights to winning marketing strategies.
Example Insights – Top 2023 Franchises, Platforms & Publishers on Social
| Franchise | Engagements* | Share | Movement | |
| 1 | Minecraft | 99,882,622 | 10.03% | +196.97% |
| 2 | PlayStation | 83,019,092 | 8.34% | +12.81% |
| 3 | Rockstar Games | 63,821,683 | 6.41% | +88.16% |
| 4 | Call of Duty | 59,618,206 | 5.99% | +10.02% |
| 5 | Pokemon | 52,562,657 | 5.28% | +5.77% |
“In a market with boundless potential, ‘Social Indexes for Video Games’ equips professionals with the tools needed to navigate the dynamic gaming landscape, ensuring they stay informed, adaptable, and ahead of the curve,” said Jonathan Farb, COO & CPO of ListenFirst
Stay on the cutting edge with ListenFirst’s “Social Indexes for Video Games.” Uncover trends, track developments, and secure your position in the evolving world of video games.
Today marks the commencement of user onboarding for Social Indexes for Video Games at ListenFirst. Existing customers can seamlessly integrate by contacting their account manager, and new customers are encouraged to connect with ListenFirst to schedule a personalized demo and unlock instant access.
ListenFirst is the premier social analytics solution the world’s leading brands use. With a breadth of data and award-winning expertise unmatched in the market, we offer an easy, one-stop solution to optimize social media marketing and maximize ROI. ListenFirst has been honored with multiple accolades, including a 2020 SIIA CODiE Award for Best Emerging Technology, 2020 Cynopsis AdTech Award for Outstanding Data Solution, 2022 High Performer recognition from G2 Crowd, MarTech Breakthrough Award for Best Social Media Monitoring Software, and named one of Inc. 500’s fastest growing companies. Founded in 2012, ListenFirst is trusted by leading global brands, including AT&T, Amazon, NBCUniversal, and Spotify. For more information, visit www.listenfirstmedia.com
