Diving In: Social Media Holidays & Weekly Hashtags
Should Your Brand Leverage Weekly Hashtags and Social Media Holidays? Trending hashtags like #MondayMotivation or #SundayFunday have become staples on social media. The theory is simple: hopping onto these weekly trends will increase visibility and boost engagement metrics without requiring much effort. After all, who wouldn’t want to increase reach with minimal lift? But does […]
Diving In: Weirdvertising
Weirdvertising and Lo-Fi Content: How Nutter Butter is Redefining Its Brand for a Younger Audience In social media, brands are constantly seeking innovative ways to connect with younger consumers. A standout example of this trend is Nutter Butter, a brand founded in 1969, which is redefining its iconic brand through the use of “weirdvertising” and […]
Diving In: TikTok Trends of September 2024
Brand safe and red hot TikTok trends for September 2024 TikTok has quickly become a goldmine for brands looking to tap into viral trends. By leveraging the latest audios, memes, and formats, companies can create content that resonates with their audience in a fun and authentic way. Here are five TikTok trends brands can hop […]
Diving In: BlueSky
Bluesky: A New Frontier for Brands to Explore Bluesky, a decentralized social networking platform, has garnered attention from individuals seeking alternatives to Elon Musk’s X and from brands eager to explore new marketing avenues. Founded by former Twitter CEO Jack Dorsey, Bluesky emerged as a spin-off from Twitter in 2022, with a focus on decentralization, […]