2022 NBA Draft Social Report

We’re providing a 2022 NBA Draft Social report, the day after the event, showing which players, teams, and brands received the most social media conversation around the draft.
Marvel Studios Will Be at San Diego Comic-Con, Kevin Feige Confirms
Marvel Studios is heading back to San Diego Comic-Con. During a virtual press conference on Friday for the company’s upcoming feature film “Thor: Love and Thunder,” studio president Kevin Feige confirmed that the studio will have a presence at the pop culture expo, set to take place in July. The announcement is a major boost for SDCC, which canceled its […]
LIV Golf vs. PGA Tour – Social Share of Voice

With LIV Golf having just completed its first big event, ListenFirst took a look at how much share of voice it was able to take from the PGA Tour on social media.
Social Media’s Verdict on The Johnny Depp / Amber Heard Trial

We can illustrate through the data that there was probably no way for Amber Heard to come out of the trial a winner from the perspective of the audience on social media, regardless of what the verdict was.
Who Won the Streaming Showdown: ‘Stranger Things 4’ vs. ‘Obi-Wan Kenobi’
The binge model also drives more immediate cultural conversation as opposed to weekly releases. “Stranger Things 4” drove 2.99 million total tweets in its first three days post-launch (May 27-May 29) while “Obi-Wan” drove 474,000, per social media analytics platform ListenFirst.
How To Get The Most Value Out of Partnerships

Hear from the experts at ListerFirst Media, as they share best practices when partnering with new brands. Review recent trends and data-backed success stories to help you foster new partnerships.