The 4 steps laid out in this report:
Source influencers that fit your brand.
Inform your campaign based on data.
Quantify the impact of your influencer campaign.
Monitor the popularity of your influencer.
When it comes to marketing, influencers have become one of the most popular ways to expand your brand’s reach and create measurable results. By having the right data at the touch of your fingertips, you can set yourself and your campaign up for success before you even get started.
In this report, you’ll learn the importance of influencer marketing, how to find the influencers that are right for your brand, what information you need to create the best campaign, and which metrics to monitor when measuring ROIP.
The Art of Social Media Partnerships
This report is part of our series, The Art of Social Media Partnerships. To explore influencer partnerships, check out 5 Steps to Valuable Sponsors.