NEW YORK, NY (March 2, 2015) – Jason Klein, Co-CEO/Co-Founder of ListenFirst Media, was named on Advertising Age’s “40 Under 40” list for 2015.
In fewer than three years, Klein and Christian Anthony have built ListenFirst into a leading analytics solution, helping many of the world’s leading brands - including A&E Networks, AMC Networks, New-York Presbyterian, Jose Cuervo, Universal Pictures, and others - unlock the value of their data feeds, and empowering them to use their data to make better business decisions. The company has also developed industry-standard data products that are published weekly with partners like Variety, MediaPost, Bleacher Report, and the New York Post.
Prior to starting ListenFirst, Klein co-founded digital agency Special Ops Media (acquired by LBi in 2008) and then served as Co-President of LBi US (later acquired by Publicis in 2012). At LBi, he was responsible for the agency’s Media, ePR and Social Media offerings. Jason graduated Magna Cum Laude from Brown University with a degree in Biomedical Ethics and Philosophy, and attended medical school at Columbia University.
“Ad Age’s 40 Under 40 recognizes some of the finest and most forward-thinking talent in marketing today,” said Judann Pollack, Deputy Editor of Advertising Age. “This year’s class encompasses bright minds in agencies, marketing and media companies, talent agents, social media and more. The list includes executives who market everything from Burger King to Bud, along with the founder of Girls Who Code, an organization devoted to furthering the tech talents of young women. But while their achievements are varied and their experiences diverse, all our 40 Under 40 have one thing in common: they are smart young innovators who will be driving business for years to come.”
The full “40 Under 40” list is available here.
In an increasingly digitized brand universe, ListenFirst is a data and analytics company that aggregates data streams from a wide range of sources - including sales figures, customer engagement, research & tracking, media impact, and social media platforms - to let brands know how they stack up against each other, glean insights into what’s working, and ultimately optimize business performance. Since its inception in 2012, ListenFirst has been working with a wide portfolio of clients, including major television networks, film studios, healthcare providers, beverage companies and others. ListenFirst Digital Audience Ratings™ (DAR) are a measurement standard in the television and film industries, while the ListenFirst Digital Engagement Ratings™ (DER) are a measurement standard amongst the consumer brand universe.
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